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Why I do what I do

This website will give you a glimpse into my work as an artist,  community builder and activist. I have been negotiating the world through the lens of a creative entrepreneur for the last two decades. It's been a wonderful journey with a lot of learning and collaborating with people I deeply respect.
In the coming years, I believe that creative thinkers will be crucial to document, stitch, hold and present the world. We are at the very edge of collapse on one side, and of a future that can spin out into unimaginable wonders on the other. I believe we can get to the happier side by working together!

Prep for NYC show: Dec 2nd – Dec 21st 2008

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November 18th, 2008

Hey Girls,

So its finally here. Well, almost.
Busy right now prepping for the show. This is how its going down.

One of the first things I had to do was send the gallery images of at least some of the paintings to show on their website. I then had to get high resolution images taken – from a professional photographer to send to their print department for invites.
Their marketing consultant sent me two options for the postcard (of the painting that I had chosen), and I approved one of them.
I had two hundred invites/postcards mailed to me. The gallery had printed 1000.
I sent out some to colleagues, friends, people that i knew, and the rest to galleries around the washington dc area.

I also got in touch with the alumni rep from my college in massachussets, and she said that she could mail out a 100 invites to teachers, people in the new york area and former classmates. She was a great resource.
Girls, as you know that is a wonderful wonderful resource – your former college and teachers.
Anyway, I sent Cynthia ( alumni rep) 61 invites. The rest I took care of.

So, thats one expenditure. Another big one is driving up to NYC to drop off the paintings, to attend the show, and later to pick up unsold pieces. Three trips in total. Hopefully, I wont have that third trip – right?

A couple of weeks before the show, I had to have all my works done and my artist statement and bio ready to go. I took pictures of the remaining 4 paintings, and sent them off to the gallery rep along with the statement and my bio.
Remember to have titles as well as dimensions of the paintings as well. The guy I am dealing with of course screwed up all the titles. Sent him an email to rectify that, and he still has to take care of it!!

The other thing that is required of me is to have the paintings ready to be hung. So, I still have to do that. Wiring.
One thing I would strongly suggest is that you girls take care of the sides of the paintings. How do you want it to be treated?
I am painting the sides in a neutral colour from each respective painting itself. This is called “gallery wrap” -as the painting “wraps” around the sides. You could actually continue the painting on the sides, but I just painted the sides a solid colour.

Last but not least, take care of the sides when you are done with the paintings. dont wait too late, otherwise, like me not only do you have to spend extra time on a piece later, but you also have to hope it dries on time for transportation.
Thats another thing – if you do put work in shows, think about how you’re going to get it there. This is a big concern in the U.S.
And absolute lastly (i promise) dont forget to sign the works!

4 Comments

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  • oh, i forgot to mention that the first expenditure was $50 to the photographer to have four high resolution images taken. And believe me, thats cheap. You wont believe the prices people charge!!

  • Hey Poojie… Thanks for your feedback…
    About the transportation. I think people usually roll the canvases (if they are too big) and dismantle the stretcher and take that along…

  • hey ppj – these are great tips!! infact all these things seem like common sense, but not until you are in it do your realize that common sense is sooooo missing from our lives 😀

    I have been considering the idea for the Gallery Wrap – have i got you right in thinking that the term means the frame of each piece? Its quite often the thing that lots of artists forget while planning their shows… and under prioritized thing. But really a very very important factor as this is what the viewer sees along with the painting…

    all of this is sooooo super exciting. and yeah i suspect that you might not have to make that 3rd trip.

  • hey girls, the one thing i forgot to mention, its quite tacky to have staples on the sides of the frames – so if you are lucky to have someone make the frames, then have them staple the back, not the sides.
    nirali, a lot of times rolling the canvases is not a good idea. work can crack – it has happened to me. I have heard that that is not the best way to move paintings. but, you prob have dealt a lot with this so i dont know what to say..i wouldn’t do it..
    arch, i think the term refers to the canvas (painting) wrapping around the frame.
    thanks for the positivity! i do hope it goes well.
    i am leaving for NYC tomorrow to drop off the works. I will post about the trip when i get back.
    love you girls!